What does a fashion editor look for at the shows?


Mahadevan M S


alsan sharia

Uploaded on Oct 6, 2006

Trailer from this director: http://chip.tl/FDTrailer Check out Body Evolution: https://www.youtube.com/watch?v=xKQdw... Support Dove's work here: https://www.facebook.com/DoveUS Dove Evolution was created for Dove/Ogilvy by Tim Piper who now writes and directs branded films for Piro (www.pirovision.com). Dove Evolution was directed by Tim Piper and Yael Staav for Ogilvy and Dove. Creation and concept by Mike Kirkland and Tim Piper. Yael Staav is represented by Soft Citizen in Canada.

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    Entertainment 
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    Standard YouTube License 

Stew Biff

People often think that the job of a fashion editor is completely mysterious. And, to the extent that theirs is the business of trafficking in taste, it is. But fashion editors are also journalists looking for news such as a novel silhouette or a new talent. They are looking for incipient trends, and are thinking about how best to bring them to life for their readers. While watching a show, they might jot a few ideas down, and many make tiny sketches of the clothes to trigger memories later. As the shows build from day to day, trends become clear. There is similar news at every important show, as though certain ideas are in the ether.


joy barma

Published on Oct 27, 2014

We followed Cosmopolitan's fashion market director Shiona Turini across New York during an insane day of Fashion Week, where she inspired us with her grace under pressure.


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